Maximizing your sales and marketing effectiveness Etimes3 offers comprehensive business development strategy services focused on maximizing your sales and marketing effectiveness. Our team has particular expertise working with corporations in the following industries:
- technology
- insurance/financial services
- professional services
- non-profit
We have significant experience in working with clients that offer complex products and services to a sophisticated audience.Practical Strategy that makes a difference to your business To get results quickly, we approach your business as a multidisciplinary team with general industry expertise and exacting specializations. Depending on the scope of your objectives, our team uses facilitation and strategy sessions, interviews with key constituent groups, and tailored research to best understand your unique challenges, your place in the market, and what we need to do to achieve your goals. This careful process can last two days or two months-whatever is required to ensure success. As business development strategists, we embrace practicality and focus on results before, during, and after implementation. We never lose sight of your immediate and long-term goals. Our Consulting and Training Offerings Below are the categories of our services. Etimes3 offerings consultation services and customized briefings and training sessions to address these areas. The questions below may assist you in evaluating whether or not these services can be used to improve your organization's performance: - Challenge definition, analysis, and solutions recommendations. What challenges to your business growth and sales and marketing efforts lie head? What proactive solutions can be used and what specific action steps can be implemented?
- Technology definition, and priorities. How can web-based technology be used effectively to maximize your sales and marketing effectiveness and expand your prospect, customer, partner, and employee relationships? What specific tools does your organization need to improve your team's productivity and success rate? Do you have tools in place to measure the success of your sales methodology and marketing campaigns?
- Customized sales process development. Do you have a consistent and repeatable sales process to increase your win ratio and provide more accurate revenue forecasting? Does every team member understand and follow that process? Are you using the "right" type of sales methodology for your product or service type? Are you evaluating the process regularly to ensure that it is optimized?
- Team skills development. What are the skills needed in your team to improve the productivity and success of your sales, sales support and service professionals? Are you addressing the skills gap on an on-going basis through one-to-one coaching and team training sessions?
- Creating a customer-focused sales culture. Does everyone in your organization understand your sales process and know what makes your company different? Does every team member who "touches" a customer understand how to positively impact that relationship?
- Compelling message and content development What is your unique message to your audience? Does everyone in your organization know your "elevator pitch" and what makes you different? We help you answer this through:
- developing your "elevator pitch"
- positioning your product/service and develop
- creating content
- webifying existing message and content
- executing within your existing brand image
- Product presentations and demos. Do you have a compelling and sophisticated presentation and demonstration of your company's product or services?
- Market rollout and communications strategy. Does your marketing communications plan contain the right mix of online and offline strategies, including metrics for measuring results? Does it include development of affiliate programs, partnerships, etc?
Asking the questions is the easy part. Let us help you answer them. |